Blog

The official photo blog of J. David Buerk Photography.

Museum of Failure: Washington, DC Launch Party

I attended the Museum of Failure's launch party in September, 2023, anticipating an exciting experience, however, The Museum of Failure, located in a failed gym within a failed shopping mall, left me disappointed.  The layout was haphazard, and the artifacts, while featuring memorable failures, often took shortcuts, with some using replicas instead of authentic items.  Some of the captions had errors, including misplaced apostrophes and unexplained references.

One of my suggestions for improvement is to look to the Museum of Sex in Manhattan as a model for a more immersive experience.  Despite the drawbacks of the hastily assembled traveling exhibit, it showcased interesting products, such as a controversial sex doll rental service and an array of failed toys and ill-timed electronics.  Sections devoted to Donald Trump and Elon Musk were also present.  The food section included familiar brands and products, but I questioned the inclusion of Starbucks' Oleato, which has since expanded to nationwide availability.

The controversial inclusion of the Colgate Lasagna, a viral meme product that never actually existed, raised doubts about the museum's seriousness.  The Museum of Failure, in my opinion in order to be taken more seriously, needs to reassess their focus on accuracy rather than entertaining at the expense of facts.  Overall, it was a small, quirky collection with room for improvement, and I suggest the permanent location being built in Malaga, Spain should be larger and more consistently factual.

Total Solar Eclipse: April 8th, 2024

This time around the weather wasn’t going to be as cooperative; a problem most of the US’ totality path suffered.  In the weeks and days leading up to the 2024 Solar Eclipse, I monitored the cloud forecast like so much of the country did, and it seemed that my original target of Erie, PA, along with most of the Northeast save for Maine and Vermont, would inevitably have some degree of cloud cover ranging from 50-90%.  The nearest guaranteed clear sky to me was going to be Indianapolis, which was simply too far away to be feasible on short(ish) notice, especially considering the outbound traffic (18hrs) will be around double the inbound travel time (9hrs).  Disappointed, I chose not to travel more than a day-trip distance from home for this eclipse due to the equally disappointing totality centerline weather.

Following this late, final decision to not travel far out of state for the eclipse, I had other interesting eclipse viewing options on my radar.  Top of my list was an event at NASA’s Wallops Flight Facility, which not only would feature telescopes to view the solar surface up close, but also to watch three sounding rocket launches into the moon’s shadow during different phases of the eclipse.  I’ve watched livestreams of Wallops launches for quite a long time, and have even seen and photographed a few visible from my backyard at night, but had never made it down to the launch facility.  I considered this, since the weather in the DC and Chesapeake regions seemed about the same, however ultimately decided agains it because I didn’t think the amount of driving time and inconvenience merited seeing three small and fast rockets launch in daylight with over a 5+% reduction in eclipse visibility - DC saw 89% eclipse, and up over 90% if you were in Leesburg, VA, while Wallops was down to 84% thanks to just an extra ~2hrs away from the totality line.

While making these very overthought choices, I saw an article from the 2017 eclipse with people viewing from the National Mall - the Smithsonian National Air and Space Museum was hosting an eclipse watching event on the Mall agin this year, but that was beside the point for me - I decided that if I couldn’t see totality again this year, and knowing that anything less than totality is honestly disappointing, then the story should be more focused on the people watching the eclipse.

I made my way in to the District just as the eclipse was starting, and knew I was in good company when I saw people on every streetcorner with eclipse glasses or cameras.  Entering the street from one of my usual parking spots in Federal Triangle, workers from the offices in the Ronald Reagan Building were gathered in Woodrow Wilson Plaza watching the moon progress over the sun.  This included Customs and Border Protection Officers that work in the office and Global Entry Enrollment Center inside the Reagan Building.  Walking toward the National Mall, people were gathered on benches on the grounds of the National Museum of African American History and Culture.

As I stepped onto the National Mall, it was clear a lot of other photographers had my same idea for setup location: the tip of the Washington Monument’s shadow, with the aim of capturing the eclipse and monument in the same image.

After I’d found my spot, set up my camera, and was dialing in my equipment, a couple other nearby photographers asked if I was with Reuters or AP or another wire or media agency, because they said another Reuters photographer had just shot a photo from this location with my exact same jury-rigged contraption of modifying eclipse glasses to fit over my lens (rather than using an expensive and long-sold-out dedicated solar filter - eclipse glasses are tiny solar filters, just not in the correct size for mounting to a lens assembly).  If I had been surely planning to visit totality again, I’d have purchased a dedicated solar filter weeks prior, but it wasn’t looking likely due to seasonal weather even then.  Instead I had built the simple contraption at home and left mounting for on-site.  If I was thinking like a wire photographer, I must be thinking the right way.

The time of maximum eclipse was fast approaching and finally here, and the sun was moving as quickly across the sky as the moon progressing before the sun - mid-way through the peak of the eclipse I had to move positions twice to keep the sun visible from hiding behind the Washington Monument.  Peak was immediately obvious to me, with the same uncanny and hair-raising dip in luminosity and vibrant change of color rendering leading up to totality in 2017.  It’s difficult to visualize in a picture, but it feels like you’re wearing sunglasses when you aren’t, and images during this short time appear as though they have been HDR-to-SDR overprocessed as was popular in the 2000s-2010s, with soft shadows.

I captured the moon coming and going, with and without the solar filter.  Although solar photography gets all the talk, I think my standard un-filtered photography of the 2024 Solar Eclipse, with DC’s partly cloudy skies above the Washington Monument, are the highlight.  To me these images feel ancient; reminiscent of sights societies have witnessed through the ages beside their great monuments.

Once the sun was fully visible again, I had clear view of something I’d been noticing while shooting the eclipse: I was capturing sun spots.

Once the eclipse had passed DC, and the crowds had left the Mall, I decided to enjoy the weather and enjoy the nearby sights - I can’t remember if I’ve ever actually stood under or touched the Washington Monument before, but I did today.  Like The Gateway Arch, it increasingly feels like a structure that shouldn’t be capable of freely standing so tall the closer you get to its base.

This 2017 Solar Eclipse was sadly nowhere near as memorable as my 2017 experience of Totality, but after seeing the results from many spots across the US, including Cleveland and Erie, the two areas I had eyeballed for travel, it seems I made the right call in staying local, and would have ended up even more disappointed had I committed to the travel.  At least this way I can say I’ve experienced a solar eclipse both in and outside of totality now.

Looking forward to 2044!  Truly fortunate would be Iceland in 2026!

Executive Headshot Portraiture - 2023

In today's digitally driven professional landscape, the significance of maintaining a curated collection of high-quality, publication-ready headshot photographs cannot be overstated for the modern Corporate Executive.

Professional Headshot Portraiture serves as the visual representation of an individual's personal brand, and plays a pivotal role in making a positive first impression across various platforms, including professional publications, websites, and social media platforms like LinkedIn. A selection of well-crafted headshots not only conveys competence and approachability, but also enhances one's professional credibility.

Investing in the skill and experience of a professional photographer is essential to ensure that these portraits effectively capture the individual's unique personality and convey a polished, authentic image. Professionals who leverage the quality of a professional photographer’s work are more likely to present themselves with confidence and professionalism, ultimately contributing to their success in networking, career advancement, and overall professional image.

When planning a headshot portrait session, it’s important to remember one single photo can’t cover all your bases, even as an individual first joining the workplace. While scheduling your portrait session, I consult with you to learn your branding needs, prospective uses, existing portraits and how new ones will compliment or replace them, and discuss with you ways to get the most out of your portrait session.  Based on your needs, I capture and deliver portraits that fit your current requirements, as well as additional crops and variations to fit additional uses, graphic design flexibility, and future-proofing for unforeseen display scenarios.

A comprehensive photoshoot with me will create, or add to your existing, catalogue of variations to select from for different use-case scenarios. A well-rounded portrait library includes multiple options of formal & informal poses, wardrobes, and expressions, and studio-backdropped & environmental locations; consulting with me can cover all of these bases in a single booking.

In 2023 I saw a great uptick in people getting their headshots updated, their portraiture libraries expanded, as well as first-timers capturing their first professional headshots - everyone can tell when you have an iPhone photo, even in “Portrait Mode;” you need the real thing to be taken seriously.

I’m looking forward to capturing and seeing more of you in 2024; click here to start planning and scheduling today.

MCO: Concession Marketing Photography for Master ConcessionAir

This past May I partnered with Master ConcessionAir to capture a marketing package of their newest retail and restaurant locations at Orlando International Airport’s new Terminal C.

MCO’s new Terminal C is a vibrant hub serving airlines including JetBlue, Emirates, Aer Lingus, Lufthansa, British Airways, and Icelandair, among others.  The terminal’s dining options encapsulate the essence of Central Florida through its diverse culinary and retail offerings.  Terminal C caters to a wide range of tastes, highlighting local gems like Barnie’s Coffee & Tea Co., Wine Bar George, and Sunshine Diner by Chef Art Smith.  The terminal provides a taste of the region's distinctive flavors with brands like Cask & Larder, Olde Hearth Bread Co., and Orlando Brewing Bar & Bites.

For these locations, I captured a cohesive set of exterior and interior images, as well as menu photography, and stock advertising images with talent on-site.  The entire marketing package was captured in a single shooting day.

While on site, I also captured some headshots of personnel for profile and promotional use.

Ben's Chili Bowl's 65th Anniversary at Reagan National

August 22, 2023 marked a milestone for one of DC’s most loved institutions: Ben’s Chili Bowl.  Three days later, the Ali family joined everyone at Ronald Reagan National Airport to celebrate Ben's Chili Bowl's 65th anniversary.  After words by the airport and Ali family, the party started with the soulful beat of "The Real DC: Go-Go & Ben's" by DJ Mello T, and the rhythmic vibes of Sirius Company.  While passengers and airport employees alike jammed out to the concert with some half-smokes, the Ali family met fans for pictures in front of their airport location.

Ben’s Chili Bowl also used the occasion to announce their partnership with Giant Foods, where patrons can now buy the famous half-smokes and chili to enjoy at home, and their newest upcoming airport location at Washington Dulles International Airport.  The legacy of Ben's Chili Bowl at Ronald Reagan National Airport is not merely about gastronomic delights; it's a living testament to the blend of community, culture, and the indomitable spirit that continues to define the heart of our nation's capital.